OCCUPATIONAL PAY / BLS MAY 2025

Marketing managers salaries by metro area

Published wage percentiles and employment-market context for marketing managers, based on May 2025 occupational data—not current job offers.

Published wage estimates · 165 paired metro markets · May 2025 pay

What the published data says

The BLS-linked wage data contains 165 available metropolitan observations for marketing managers after pairing occupational pay with BEA regional price levels. Among these metros, the middle metro median is $139,830. That is not the national median for workers: it is a descriptive median of metro medians and does not weight by employment.

Highest metro median in this dataset$231,370
Lowest metro median in this dataset$103,280
Matched metro areas165

In the listed areas, San Jose-Sunnyvale-Santa Clara, CA has the highest reported median ($231,370), while Jackson, MS has the lowest ($103,280). These extremes may reflect industry composition, sample precision and small local labor markets. They are not a ranked list of the best places to move.

10 large employment markets for marketing managers

To reduce selection bias from tiny labor markets, this comparison focuses on the metro areas with the largest published occupational employment. Employment counts are rough survey estimates and can be rounded. Wage differences are not adjusted for individual taxes or housing.

Metro areaMedian annual wage25th–75th percentileBEA price index
New York-Newark-Jersey City, NY-NJ$192,840$156,020–$246,000112.6
Los Angeles-Long Beach-Anaheim, CA$171,900$130,560–$221,920113.6
Chicago-Naperville-Elgin, IL-IN$165,340$127,450–$213,290103.6
Dallas-Fort Worth-Arlington, TX$155,460$110,040–$207,790103.1
Boston-Cambridge-Newton, MA-NH$213,910$169,070–$269,300108.3
San Francisco-Oakland-Fremont, CA$220,480$174,750–$309,110115.6
Houston-Pasadena-The Woodlands, TX$153,030$109,990–$200,95098.6
Washington-Arlington-Alexandria, DC-VA-MD-WV$181,260$141,220–$233,290108.9
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD$166,310$121,320–$213,550102.5
Miami-Fort Lauderdale-West Palm Beach, FL$135,870$103,220–$194,660114.2

Where the reported median is highest

The table below shows the five highest metro medians in this paired dataset. A high wage can coincide with expensive housing. The BEA column is a regional price-level context index (U.S. = 100), not a rental asking-price index or a personal living-cost estimator.

Metro areaMedian annual wage25th–75th percentileBEA price index
San Jose-Sunnyvale-Santa Clara, CA$231,370$184,390–$318,910110.4
San Francisco-Oakland-Fremont, CA$220,480$174,750–$309,110115.6
Boston-Cambridge-Newton, MA-NH$213,910$169,070–$269,300108.3
Trenton-Princeton, NJ$208,440$169,100–$228,840103.2
Boulder, CO$199,570$164,830–$242,280105.2

How to use this benchmark for a real relocation

Company size, commission-like bonuses and responsibility for paid media or growth can create a wide compensation mix. Compare the actual base salary and performance targets, not only the metro median.

Start with the published median as a reference, then substitute the actual employer's written base pay in the RelocationMath calculator. Enter rent for the exact neighborhood and apartment you're considering, not a broad metro estimate. The decision changes when taxes, childcare, insurance, commuting or one-time moving bills differ.

What to check before accepting

  • Compare the role's level, hours, benefits and variable compensation—not just its occupational code.
  • Obtain a current lease or listing quote, including deposits and utility responsibilities.
  • Model both effective tax assumptions independently; state and local rules can change the result.
  • Use at least a 12-month budget and include the unreimbursed moving cost.

Would this salary actually work for your move?

Compare an actual written offer to your monthly rent, tax assumptions and all other expenses. The published median alone cannot answer the relocation question.

Use the salary-after-rent calculator →